Liverpool legend Jordan Henderson sets record at Ajax following his switch from Al-Ettifaq.
Jordan Henderson's switch from Al-Ettifaq to Ajax has set the Dutch football market ablaze. Merely days into his new chapter, the Sunderland-born maestro is not just turning heads on the field but also in the club's merchandise store.
His Ajax shirt, emblazoned with the number six, has become a hot commodity, setting a record as the fastest-selling jersey in Ajax history.
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Merchandise Frenzy: Henderson Mania Hits Ajax Fans
Ajax fans are showing their enthusiasm for their new star in a big way. Henderson's number six jersey, priced at a steep £85, is flying off the shelves, becoming the club's top-selling shirt ever. But it's not just the jersey that's catching fans' attention.
The Ajax store is brimming with Henderson-themed merchandise, ranging from bedsheets and towels to pillows and mugs, all adorned with his name and the iconic number six. This merchandise mania is a testament to Henderson's popularity and the excitement he's brought to Ajax's fanbase.
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On-Field Expectations and Financial Gambles
Henderson's arrival at Ajax is not without its challenges. With the team struggling in fifth place in the league, 23 points behind leaders PSV Eindhoven, the pressure is on for him to make an immediate impact.
However, columnist Valentijn Driessen expresses skepticism in De Telegraaf: "All signals are on red, but Ajax is just pushing hard and reaching deep into their pockets for midfielder Jordan Henderson," he notes, describing the transfer as a 'panic buy'.
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Driessen continues, "A case of buying for which the fallen Ajax has to write off about 25 million euros (£21.4m) in two and a half years. Panic buying can also be successful, but Henderson is past his peak after three years at Sunderland, twelve years at Liverpool and a half a year at Al-Ettifaq."
The financial intricacies of Henderson's deal are also under scrutiny. He deferred his payments for the last six months, with speculation that this move was for tax purposes, tied to his potential return to the UK and England's national team. Under UK law, spending more than 90 days in the country makes one a tax resident.
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