English Premier League: Nigerians to enjoy free football broadcasts

Sporty TV, a rapidly expanding free-to-air sports network, has officially launched in Nigeria, promising to revolutionise sports broadcasting with a host of premium packages available at no cost to viewers.

During a press conference in Lagos, Oluchi Enuha, the network's Executive Representative in Nigeria, outlined the company's ambitious vision.

Enuha stated that these new offerings are set to "change the entire landscape of sports broadcasting, not only in Nigeria but across the globe."

A key part of the launch is a strategic partnership with the Nigerian Television Authority (NTA) and other global media entities.

This collaboration aims to establish new benchmarks for free television by delivering high-quality content to both viewers and advertisers.

"This is an unprecedented delivery of value and premium content at no cost to the Nigerian viewer," Enuha remarked.

He added, "This is definitely transforming the broadcasting landscape across Africa."

The network's extensive lineup includes over 600 live events. Football fans can look forward to select matches from the English Premier League, La Liga, and the Bundesliga.

The package also features South American football, the final four of the Super Eagles' 2026 World Cup qualifying matches, the FIFA Club World Cup, and the 2026 FIFA World Cup finals.

Sporty TV plans to leverage cutting-edge technology and world-class production to make premium sports accessible to every household. Content will be available through its mobile apps and YouTube channel, ensuring widespread reach and convenience for all sports enthusiasts in the country.