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Barcelona have annoyed their kit sponsor after making a controversial decision regarding their season-opening league fixtures.
Barcelona launched their kits for the 2025-2026 season, but have been unable to wear any of them in their league matches.
In collaboration with sponsor Nike, the Catalans released three kits for the current season: one in the traditional blue and red, a yellow one, and an orange one. However, so far, these have only been seen in stores and on fans who have already purchased them.
Hansi Flick's players were unable to use them in the first two league matches against Mallorca (3-0) and Levante (3-2), a situation that has seriously annoyed the executives at the American sportswear company, reports the Barcelona-based newspaper Sport.
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Why Barcelona Couldn't Use New Kits
The reason? Protocol requires both clubs to upload their kit options to the official 'Kit Selector' app, which then approves the final combination. Similarities between Barca's three new kits and the home kits of their first two opponents forced the Blaugrana to once again wear last season's third kit, the fluorescent green one.
At the 'Son Moix', La Liga disallowed the first kit due to its similarity to Mallorca's red, the second because both teams had black shorts, and the third (though not officially released at the time) because the orange was deemed too close to red.
Barcelona Kit Decision Annoys Sponsor
Against Levante, there were more colour clashes. The first kit, the blue and red, was immediately ruled out as Levante shares the same colours. The second was again rejected due to similar shorts. Consequently, Barca and Nike missed two key opportunities to showcase their new products to a global audience, leading to tensions between the two organisations.
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