Faith Kipyegon Expands Endorsement Portfolio with New Maize Mill Partnership
Four-time world 1500m champion Faith Kipyegon has secured a major ambassadorial partnership ahead of what promises to be a demanding 2026 season.
The 1500m world record holder announced via her social media platforms that she has teamed up with leading maize milling company 210 (Two Ten), marking another significant commercial milestone in her illustrious career.
The partnership represents a strategic move for both parties. For the brand, aligning with one of Kenya’s most celebrated athletes strengthens its visibility both locally and internationally, leveraging Faith Kipyegon’s global reputation and strong digital following.
For Faith Kipyegon, the deal not only adds to her growing portfolio of endorsements but also enhances her financial stability while creating opportunities to connect more closely with people.
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The three-time Olympic champion explained that the collaboration reflects her appreciation for strong family values and the importance of proper nutrition in supporting athletic performance.
Faith Kipyegon highlighted how her upbringing and everyday meals have played a key role in sustaining her demanding training schedule and overall success, emphasising that a balanced diet has been central to her journey as an elite competitor.
Kipyegon further stated that the brand shares her commitment to quality and reliability, noting that the company’s focus on producing trusted household products aligns with her personal standards and professional discipline.
Faith Kipyegon added that the partnership is rooted in a shared belief in empowering families and supporting communities through dependable food products, and that she is proud to represent a company dedicated to serving Kenyan homes with consistency and care.
“Greatness starts at home with a good home-cooked meal. 🇰🇪 Ugali has fuelled my training, chapatis have brought my family together, and good nutrition has been the foundation that’s helped me chase my dreams,” Faith Kipyegon wrote.
“That’s why I’ve partnered with @210unga, a proud Kenyan family brand committed to quality, consistency, and feeding our households with ugali and chapati flour we trust and love. Because champions are made at home.”
This latest partnership further strengthens the impressive portfolio of endorsements Faith Kipyegon has built throughout her career.
Over the years, she has maintained long-standing collaborations with global sportswear giant Nike, Safaricom, and Kenya’s tourism brand initiative, Magical Kenya.